49g.com Privacy Policy
Last updated: 6 November 2026.
BitLease Technology Ltd controls the personal data collected through 49g.com, under the UK GDPR and the Data Protection Act 2018. This policy covers the website only. Each Group company's products and services have their own privacy notice.
1. Who we are and what this policy covers
BitLease Technology Ltd ("we", "us") is a company incorporated in England and Wales under company number 17324619, registered office 37 Argyle Road, London, W13 0LW.
This policy covers personal data about visitors to 49g.com and people who contact us through it. It does not cover:
- BitLease Platform clients, whose data is covered by the BitLease Platform privacy notice published at bitlease.com;
- the products and services of other Group companies, which have their own notices; or
- people who work for or with the Group, covered by the Employee Privacy Notice at 49g.com/legal/employee-privacy.
49G Holding Ltd, the Group parent, does not operate this website and does not receive or process personal data from it.
Data protection contact: the Data Protection Lead, privacy@49g.com.
2. The personal data we collect
| Category | Examples | Where it comes from |
|---|---|---|
| Identity and contact | Name, job title, organisation, email address, phone number | You, when you write to us |
| Enquiries and correspondence | What you write to us and our replies | You |
| Technical | IP address, device and browser type, pages requested, date and time, approximate location from IP address | Your device, through our hosting and security logs |
You can contact us by email at the addresses on our Contact page. This website has no sign-up, account or contact form.
We do not ask for special category data, such as health or biometric data, through this website. Please do not send it to us.
3. Why we use it and our lawful bases
| Purpose | Lawful basis under the UK GDPR |
|---|---|
| Run and secure the website | Legitimate interests |
| Answer your enquiry, or pass it to the Group company it concerns | Legitimate interests; steps at your request before a contract |
| Meet legal obligations and respond to authorities | Legal obligation |
| Establish, exercise or defend legal claims | Legitimate interests |
Where we rely on legitimate interests, we have weighed them against your rights, and you can ask us for that assessment.
4. Cookies
This website does not set cookies and does not use analytics, advertising or tracking tools. If that changes, we will update this policy first, and ask for your consent before setting any cookie that is not strictly necessary.
5. Automated decisions
We do not make decisions with legal or similarly significant effects on you based solely on automated processing, including profiling, through this website.
6. Who we share it with
- The Group company your enquiry concerns, such as BitLease Capital Ltd, when you ask about its business. That company then handles your data under its own privacy notice.
- Service providers acting on our instructions: website hosting and content delivery, which include Cloudflare, and email, which includes Google Workspace.
- Professional advisers, such as lawyers, auditors and insurers.
- Regulators, courts and law enforcement, where the law requires or allows it.
- A buyer or successor, if all or part of our business is sold or reorganised, under confidentiality.
We do not sell personal data.
7. International transfers
Some recipients are outside the UK, including in the UAE, the United States, the European Union and the British Virgin Islands. We transfer personal data outside the UK only where UK adequacy regulations cover the destination, or under appropriate safeguards such as the UK International Data Transfer Agreement or the UK Addendum to the EU standard contractual clauses. You can ask us for a copy of the safeguards.
8. How long we keep it
| Data | How long |
|---|---|
| Enquiries that do not lead to a relationship | 24 months |
| Website security logs | 12 months, longer during an investigation or legal hold |
When we no longer need the data, we securely delete or anonymise it.
9. How we protect it
We use encryption in transit, access limited to people who need it, logging and due diligence on our suppliers. If a personal data breach is likely to put your rights at risk, we will tell the Information Commissioner's Office within 72 hours of becoming aware of it, and tell you without undue delay if the risk to you is high.
10. Your rights
Under the UK GDPR you can ask us to:
- give you a copy of your personal data;
- correct inaccurate or incomplete data;
- erase your data;
- restrict how we use it;
- give you your data in a portable format;
- stop processing based on our legitimate interests; and
- not make decisions about you based solely on automated processing that have legal or similarly significant effects.
Some rights have limits. To make a request, email privacy@49g.com; we may need to confirm your identity. We respond within one month, extendable by two further months for complex or numerous requests, and we will tell you if we need the extra time. Requests are free unless they are clearly unfounded or excessive.
11. Complaints
Please contact us first at privacy@49g.com. You also have the right to complain to the Information Commissioner's Office: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF; telephone 0303 123 1113; ico.org.uk.
12. Children
This website is not meant for anyone under 18, and we do not knowingly collect their personal data. If you think we have, contact us and we will delete it.
13. Changes to this policy
We may update this policy. We will post the new version here with a new "Last updated" date.
14. Contact us
BitLease Technology Ltd, 37 Argyle Road, London, W13 0LW, United Kingdom. Data protection contact: the Data Protection Lead, privacy@49g.com.